Strategy
Clarify priorities, shape digital roadmaps and make better decisions about platforms, content and visitor experience.
Explore strategyDigital consulting for cultural organisations
Strategy, design and development for museums, galleries and heritage organisations.
Danny Murphy is a digital consultant and digital technologist at Experience Plus Digital. He helps cultural organisations plan, design and deliver digital work that is practical, effective and proportionate to the real constraints teams are working with.
- 20+ years in digital
- Former Digital Manager at the Western Australian Museum
- Experience across strategy, design and delivery
- Focused on museums, galleries, heritage and cultural organisations
Design
Design digital experiences that make collections, stories and programs easier for audiences to access and understand.
Explore designDevelopment
Build practical digital products, connected systems and implementation pathways that can actually be maintained.
Explore development
Strategy.
Digital strategy for cultural organisations that need practical direction, clearer priorities and better visitor outcomes.
Danny works with museums, galleries, heritage sites and cultural organisations to shape digital strategy grounded in audience needs, operational constraints and institutional goals.
- Digital strategy and roadmap development
- Content strategy and publishing models
- Digital transformation planning
- Visitor journey mapping and audience thinking
- Governance, prioritisation and decision support
Design.
Design for real visitors, real teams and real organisational outcomes.
Danny designs digital experiences that help people access stories, collections, programs and spaces more intuitively, whether the outcome is a website, digital guide, exhibition interface or content product.
- Website and product experience design
- Information architecture and UX/CX design
- Wireframes, prototypes and concept development
- Interactive and multimedia design
- User testing and iteration
Development.
Development that turns strategy and design into durable, integrated digital products.
Danny develops bespoke and SaaS-backed solutions for cultural organisations that need connected platforms instead of more isolated applications and manual workarounds.
- Web and React development
- CMS and platform implementation
- Integrations, APIs and data structures
- Deployment workflows and infrastructure thinking
- Technical advice and ICT consultancy
Need help deciding where to start?
Start with the problem you are trying to solve.
Danny can help define the right scope, priorities and delivery approach before you commit to the wrong platform, process or project shape.
Start a conversationAbout Danny
Danny Murphy provides low cost, high impact digital support for cultural organisations.
Through Experience Plus Digital, Danny helps museums, galleries, heritage sites and cultural organisations make better digital decisions and deliver better digital experiences without unnecessary complexity or cost.
Before founding Experience Plus Digital, Danny was Digital Manager at the award-winning Western Australian Museum, where he led digital projects and the museum's digital strategy. He is a creative technologist with more than twenty years of experience across digital transformation, strategy, design thinking, digital design and development for cultural and scientific organisations.
Past work includes the New Museum Project for WA Museum Boola Bardip, the museum website, the Exhibition Content Management System (ECMS digital repository), and Collections WA.
Contact
If you need strategic advice, design direction or development support for a cultural project, get in touch with Danny Murphy.